PROBLEMS OF BROADCASTING IN A DEPRESSED ECONOMY
CHAPTER ONE
1.0 INTRODUCTION
1.1 BACKGROUND OF STUDY
We live in a world where information is as important as life. Also where broad casting is expensive, tedious and bottled up that only those who search earnestly gain access to the races of knowledge (information) and help make the world a global village.
However broadcasting is one of the means through, which information, ideas, values, knowledge are disseminated to a large number of people via electronic media.
These media include radio, television, cinema and films etc. the impact of broadcasting to the mass audience cannot be underestimated.
It makes use of sound in the radio and combination of sound and visual element in television, cinema and film.
Therefore people get to know what is happening in other parts of the world through broadcasting there have been an increase of electronic media.
With technological development and innovation blowing across the horizon, the performance of broadcasting media has increased in recent times. Individuals in Nigeria now own and operate electronic media which has been seen as a gesture.
The performance of broadcasting in any given country squarely depends on its economy. Therefore economy of any nation becomes strong bargaining force of its broadcasting outfit. It could be recalled that Nigerians enjoyed economic boom in the early 1970’s shortly after the war as a result of its oil exploration. But in the actual sense the Nigerian economy today is a shadow of its former self.
The economy had been totally battered to the extent that every aspect of our sector is affected. We are running from economic increase and decrease due to the bad shape of our economy, unemployment, inflation devaluation and other economic woes are now before us today and broadcasting should be on integral part of this system is not left out.
In Nigeria today, broadcasting cannot be measured in their counterparts in developed countries. It suffices it to say that the inability of broadcasting industries to buy new communication gadgets and replace their dilapidated equipment. Lack of inadequate finance, mobility to employ able, and professional exports to man’s strategic position in the industries .
These samples were collected to pose a very great threat towards the performance and improvement of broadcasting in a depressed economy. The improvement or the survival of the broadcasting in eacy nation involves the maintenance of the economy.
1.2 STATEMENT OF PROBLEMS
It is general belief that when we know the problem and its cause, we have solved it half way. From the research carried out, the researcher was able to discover certain teething problems inhibiting broadcasting institution in the country.
Such problems could be attributed to economic, polical, social and religious matters or dissimilarities. These problems or constraints include:
a. The foremost problem of Enugu Broadcasting Corporation was the finding by the state government and this has led to the inability of the corporation to replace their dilapidated equipment.
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