STUDY EXAMINES MARKETING PLANNING AS A STRATEGIC MARKETING TOOL IN ACHIEVING ORGANIZATIONAL OBJECTIVES ABSTRACT This study examines marketing planning as a strategic marketing tool in …
STUDY EXAMINES MARKETING PLANNING AS A STRATEGIC MARKETING TOOL IN ACHIEVING ORGANIZATIONAL OBJECTIVES
STUDY EXAMINES MARKETING PLANNING AS A STRATEGIC MARKETING TOOL IN ACHIEVING ORGANIZATIONAL OBJECTIVES ABSTRACT This study examines marketing planning as a strategic marketing tool in …