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PRODUCT CONCEPT

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PRODUCT CONCEPT AND CONSUMERS’ SATISFACTION: A CASE STUDY OF SELECTED CONSUMER’S OF DETERGENT IN UYO LOCAL GOVERNMENT AREA. AKWA IBOM STATE

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CHAPTER ONE 1.1   Background Knowledge Prio to the creation of Akwa Ibom State in September, 23, 1987, Uyo was one of the Local Government area headquarters in the then Cross River …

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