ABSTRACT The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro the purpose of …
WOMEN RIGHT IN AFRCIA CONSTITUTION
CHAPTER ONE INTRODUCTION 1.1. National Human Rights Institutions (NHRIs) Marginalized and vulnerable groups have always existed in societies. Such groups …
THE EFFECTIVENESS OF PROMOTION IN MANUFACTURING INDUSTRY; A CASE STUDY OF BAGCO
CHAPTER ONE 1.1 BACKGROUND OF THE STUDY The survival of any business organization depend to a very large extent on the patronage that it enjoys …
THE INFLUENCE OF RADIO ON THE PROMOTION OF ENTREPRENEURSHIP AMONG MASS COMMUNICATION STUDENTS
Abstract This study is on the influence of radio on the promotion of entrepreneurship among mass communication students. The total population for the study is 200 staff of inspiration FM 92.3 at …
THE IMPACT OF MOTIVATION ON WORKERS PRODUCTIVITY AND PERFORMANCE (A CASE STUDY OF FIRST BANK OF NIGERIA PLC UNITY BRANCH ILORIN)
TABLE OF CONTENTS Title Page Certification Dedication Acknowledgement CHAPTER ONE Introduction 1.2 Background of the Study 1.3 Statement of the research problem 1.4 Objective of the …
THE EVALUATION OF ACCOUNTING SYSTEM IN THE OIL INDUSTRIES (A CASE STUDY OF NIGERIA NATIONAL PETROLEUM COMPANY ILORIN)
TABLE OF CONTENTS CHAPTER ONE IntroductionBackground of the studyObjective of the studyScope of the studyResearch hypothesisSignificance of the studyDelimitation of the studyDefinition of major …
PROBLEM OF DISTRIBUTION CHANNEL IN MARKETING CONSUMER GOOD IN FOOD SPECIALTIES (NIGERIA) LIMITED
ABSTRACTThe issue of distribution channels in marketing consumer goods has become a problem in Nigeria. The aim and objective of this project therefore, is to find out the loopholes that is associated …
THE IMPACT OF INTERNAL CONTROL MECHANISM FOR SUCCESSFUL OPERATION IN AN ORGANIZATION
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY In this chapter, the researcher intends to look and conduct research on the Impact of Internal Control Mechanism for successful operation in …
SALES PROMOTION AS AN EFFECTIVE COMMUNICATION TOOL IN THE NIGERIAN BANKING INDUSTRY (A CASE STUDY OF ECOBANK NIG. PLC. ILORIN)
SALES PROMOTION AS AN EFFECTIVE MARKETING STRATEGY FOR SELLING CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BAGS MANUFACTURING COMPANY, IKEJA LAGOS)
TABLE OF CONTENTS Title Page Certification Acknowledgement Table of contents CHAPTER ONE 1.0 Introduction 1.1 Background of the …