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FEMALE CONSUMERS

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A STUDY ON THE IMPACT OF TELEVISION ADVERTISEMENT ON THE BUYING HABITS OF FEMALE CONSUMERS, A CASE STUDY OF MARY KAY COSMETICS.

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A STUDY ON THE IMPACT OF TELEVISION ADVERTISEMENT ON THE BUYING HABITS OF FEMALE CONSUMERS, A CASE STUDY OF MARY KAY COSMETICS. CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF …

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