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recapitalization as a marketing strategy

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BANK RECAPITALIZATION AS A MARKETING STRATEGY IN A COMPETITIVE BANKING INDUSTRY:A STUDY OF UNITED BANK FOR AFRICA(UBA)PLC

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BANK RECAPITALIZATION AS A MARKETING STRATEGY IN A COMPETITIVE BANKING INDUSTRY:A STUDY OF UNITED BANK FOR AFRICA(UBA)PLC ABSTRACT The Nigerian banking system was at no time immune to reforms. …

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