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THE IMPACT OF MARKETING RESEARCH AS AN AVENUE FOR PROFITABILITY: A CASE STUDY OF COCA-COLA NIGERIA PLC. A RESEARCH PROJECT MATERIAL ON MASS COMMUNICATION

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THE IMPACT OF MARKETING RESEARCH AS AN AVENUE FOR PROFITABILITY: A CASE STUDY OF COCA-COLA NIGERIA PLC. A RESEARCH PROJECT MATERIAL ON MASS COMMUNICATION ABSTRACT The study reviews the need for …

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