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IMPACT OF PRODUCT PACKAGING ON CONSUMER BUYING BEHAVIOUR, CASE STUDY OF AL-HIKMAH UNIVERSITY

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CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY In nowadays competitive marketing environment the role of package has changed due to increasing self-service and changing …

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INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFERENCE (A CASE STUDY OF ABA METROPOLIS). A RESEARCH PROJECT MATERIAL ON ENTREPRENEURSHIP

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INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFERENCE (A CASE STUDY OF ABA METROPOLIS). A RESEARCH PROJECT MATERIAL ON ENTREPRENEURSHIP ABSTRACT The topic of this research work the …

Continue Reading about INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFERENCE (A CASE STUDY OF ABA METROPOLIS). A RESEARCH PROJECT MATERIAL ON ENTREPRENEURSHIP →