CHAPTER ONE INTRODUCTION 1.1. Background of the Study In a statement on the 2015 Nigerian General Elections the Freedom House (2015a) congratulated Nigerians for an election that ―appears to be one …
THE RELEVANCE OF MARKETING RESEARCH IN ENHANCING THE SERVICE LEVEL OF MANUFACTURING FIRMS
ABSTRACT The research work examines the relevance of marketing research in enhancing the service level of manufacturing firm and to achieve the purpose. Past contributions and the opinions at …