ABSTRACT This study is on Effects of celebrity endorsement on increased sales volume of Guinness malt, Enugu malt market(Distributors). The total population for the study is 200 staff of Guinness …
THE ROLE OF MICROFINANCE INSTITUTION FOR THE DEVELOPMENT OF SMALL AND MEDIUM ENTERPRISE
ABSTRACT This study is on the role of micro finance institution for the development of small and medium enterprise. The total population for the study is 200 staff of selected SMEs in Lagos. The …
AN APPRAISAL OF MARKETING MIX APPLICATION IN RETAIL BUSINESSES
ABSTRACT This study is on an appraisal of marketing mix application in retail businesses. The total population for the study is 200 staffs of selected retails outlet in Auchi town. The researcher …
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EFFECT OF CAPITAL MARKET IN THE PERFORMANCE OF NIGERIA STOCK EXCHANGE (A CASE STUDY OF NIGERIA STOCK EXCHANGE)
CHAPTER ONE INTRODUCTION Background of the study The Capital market in any country is one of the major pillars of long-term economic growth and development. The market serves a broad range of …
EXECUTIVE COMPENSATION PACKAGES AND JOB SATISFACTION
ABSTRACT The study examines executive compensation packages and job satisfaction of fast consuming goods companies. Precisely, the study focused on Cadbury, Nestle and Dangote Nigeria Plc. The …
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TRANSFER PRICING AND BUSINESS PROFIT TAXATION OF MULTINATIONAL COMPANIES IN NIGERIA
ABSTRACT This study is on transfer pricing and business profit taxation of multinational companies in Nigeria. The total population for the study is 200 staff of NNPC, Lagos state. The researcher …
IMPROVING THE PERFORMANCE OF AN ORGANISATION THROUGH EFFECTIVE POLICY FORMULATION
ABSTRACT Most organizations lack policy formulation for effective organizational performance is not usually carried out properly due to lack of appreciation and knowledge of the relevance of policy …
INFLUENCE OF ORGANIZATIONAL ENVIRONMENT ON EMPLOYEE BEHAVIOR
ABSTRACT Most organizations lack policy formulation for effective organizational performance is not usually carried out properly due to lack of appreciation and knowledge of the relevance of policy …
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THE EFFECT ORGANIZATIONAL RESTRUCTURE ON EMPLOYEE PERFORMANCE
CHAPTER ONE INTRODUCTION 1.1 Background to the Study The success of any organization largely lies on internal and external factors. Workforce is the most …
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EXECUTIVE COMPENSATION PACKAGES AND ITS EFFECT ON AUTHORITARIAN MANAGEMENT STYLE
ABSTRACT The study examines executive compensation packages and authoritarian management style of fast consuming goods companies. Precisely, the study focused on Cadbury, Nestle and Dangote Nigeria …
ORGANIZATIONAL RIGIDITY ON OUTPUT PERFORMANCE
ABSTRACT The study examined Organizational rigidity on output performance, a case study of Cadbury Plc. The study employed the survey design and the purposive sampling technique to select 450 …
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EFFECTS OF SOCIAL MEDIA MARKETING STRATEGIES ON CUSTOMER LOYALTY
ABSTRACT The study examine the effect of social media marketing on customer loyalty of small and medium scale enterprises in Lagos State. The study was guided by four objectives. The study adopted …
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