TABLE OF CONTENTS Title Page …
ADVERTISING, ITS ROLE AND IMPORTANCE IN THE MARKETING OF CONSUMERS
CHAPTER ONE 1.1 INTRODUCTION In an attempt to achieve the set goals of an organization, the organization must effectively communicate to the potential consumers and create …
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MARKETING PLANNING AS A STRATEGY FOR EFFICIENT BUSINESS PERFORMANCE (A CASE STUDY OF UNILEVER NIGERIA PLC LAGOS)
ABSTRACT The study research on marketing planning as a strategy for business performance in Nigeria organization. Case study of unilever Nigeria plc Lagos. In any business organization, marketing is …
BUDGETING AND BUDGETARY CONTROL AS A TOOL FOR FINANCIAL PLANNING AND CONTROL (A CASE STUDY OF UNIVERSITY OF ILORIN)
TABLE OF CONTENT CHAPTER ONE IntroductionBackground of the studyStatement of the problemObjectives of the studyHypothesis of the studyScope of the studySignificance of the studyPlan of the …
BUDGETING IS AN INDISPENSIBLE TOOL FOR PLANNING AND CONTROL IN THE OIL INDUSTRY ( A CASE STUDY OF ADDEX PETROLEUM )
CHAPTER ONE INTRODUCTION TO THE STUDY The long-term success of any business enterprise depend largely on its management managing. In fact, …
ACCOUNTING INFORMATION AS A BASIS FOR MANAGERIAL DECISION-MAKING (A CASE STUDY OF KAM WIRE COMPANY LIMITED, ILORIN)
THE COMPARATIVE ANALYSIS OF RECREATIONAL FACILITIES FOR HOUSING ESTATES
TABLE OF CONTENTS Title page Certification Dedication Acknowledgment Abstract Table of contents List of Maps List of Tables List of Figures List of Plate’s CHAPTER ONE: …
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ADVERTISING STRATEGY IN A COMPETITIVE BUSINESS ENVIRONMENT
PROPOSAL This project is written to discuss on advertising strategy in a competitive business environment, advertising by Nigeria Bottling company (PLC) as case study advertising consists of …
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MANPOWER PLANNING AND ORGANISATIONAL COMPETITIVENESS
ABSTRACT To ensure the continuous development and enhancement of organizational competitive edge in a high technological driven system where positive rivalry is encourage, manpower planning takes an …
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THE IMPACT OF FINANCIAL PLANNING ON THE PROFITABILITY AND EFFICIENCY OF SMALL SCALE FIRMS
ABSTRACT The Nigeria Economy has a lot of turbulence in the 1980’s. The period witnessed unemployment, inflation, dwindling oil revenue; the need has risen for the government to take …
IMPACT OF STRATEGIC MANAGEMENT ON PRODUCTIVITY AND PROFITABILITY OF A BUSINESS ORGANIZATION
CHAPTER ONE INTRODUCTION 1.2Background to the Study In today’s turbulent business environment, managers increasingly need reliable navigational tools to achieve competitive advantage. Many …
MOTIVATION IN BUSINESS ORGANISATION
CHAPTER ONE 1.0 INTRODUCTION The management of every organisation has specific function to perform for the smooth running of the organisation. These functions include forecasting, …
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