TABLE OF CONTENTS Title page Certification Dedication Acknowledgement Abstract Table of content …
PROMOTIONAL TOOLS AND CONSUMER PREFERENCE
CHAPTER ONE 1.0 INTRODUCTION In performing marketing function, promotional activities can not be over emphasized. Promotion as one of the marketing mix can not be undermined because of the …
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THE EFFECTIVENESS OF MARKETING CONCEPT ON BUYER’S BEHAVIOUR OF CONSUMER PRODUCT
CHAPTER ONE 1.0 INTRODUCTION In today’s business world, it in recognized that business organization in based on generating profit both in the short run and long run. The aim of such business …
EXAMINATION OF DISTRIBUTION CHANNELS FOR CONSUMER FOODS (A CASE STUDY OF OKIN BISCUIT OFF)
TABLE OF CONTENT Title page Certification Dedication Acknowledgement Table of content CHAPTER ONE Background of the study Aims and objectives of the study Significance of …
SALES PROMOTION AS A PROMOTIONAL TOOL FOR PRODUCT PERFORMANCE
ABSTRACT The Project sales promotion as a promotional tool for product performance at introductory stage in a communication market” sales promotion occupies a very position in creating …
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