THE TECHNIQUES OF IMPROVING COMMUNITY BANKING SERVICES IN NIGERIA (A CASE STUDY OF OHHA COMMUNITY BANK NIG LTD)
Community banks were established in Nigeria to help remedy the rural development problem that has been facing Nigeria since after World War II. The fundamental concepts of a community bank is of a self sustaining financial institution, owned and managed by community or a group of communities for the purpose of providing credit deposit, banking and other financial services to its members. The objectives of the research work therefore covered the pace of providing financial and banking services and other facilities to communities that were inadequately supplied with such services, the rapid enhancement of the development of productive activities in rural areas, the promotion of emergence of an effective integrated national financial system that responds to the need of the whole economy from individual and grassroots community level through level of local government areas and states to the national level. The study also covered the problems encountered by these banks in carrying out their functions and then the recommendations of the possible solutions.
Chapter one of this works looks into the fate of banking services of community bank in these new millennium. This is due to the pressure of globalization, consolidation, deregulation and rapidly changing technology. In order to properly place themselves in favourable positions for competition and be one of the competitions and be one of the corporations to be reckoned with in the new century. It lay emphasis on how top bank management will help in achieving this goal.
Chapter two reviews the origin/history of community banks in general. It narrates how it started and its relevance to government and consumers at most. It also deals with the objectives of the community banking system and their functions. It will then moves on to those techniques that should be implemented to improve their payment and service delivery systems and operations.
This techniques includes installation of a modern computer inter-connectivity beckoned that would enable them achieve communication of data and multimedia over intranet, extranets and with the whole world, over the Internet. The techniques also include; creating awareness by advertising, giving prices, gifts and premium to potential customers, creating of friendly atmosphere with customers, i.e. showing interest in consumers needs and community cultivation.
Leave a Reply
You must be logged in to post a comment.