THE RELEVANCE OF AFRICAN MEDIA SYSTEM IN COMMUNICATING ENVIRONMENTAL RISK IN NIGERIA (A STUDY UKELLE COMMUNITY INYALA LGA CROSS RIVER STATE). A RESEARCH PROJECT MATERIAL ON MASS COMMUNICATION

ABSTRACT

This work Relevance of African Media System in Communicating Environmental Risk in Nigeria is for the knowledge impartment on people that do not know the environmental risks. There fore the work is divided into five chapters. Chapter one comprise the background to the study who discussed the major problems that are risks inhernet in Ukelle community in Yala local government area of Cross River State and it also states the problems, the purpose of the study, research questions, hypotheses, conceptual and operational definition of terms use in writing this research topic, chapter two also comprises of sources of literature review. More, in chapter three, I discuss the method use in this study, population of the study which is 15.237 and the sample of 200 were used which is solved with statistical chi-square table as the technique and analysis. Chapter four equally, treated data presentation and analysis which is analyzed with the simple statistical percentage together with research question, answers and testing of hypothesis, where as chapter five consist of summary, conclusion and recommendation which stated that for the fact that the rural dwellers dominated the population of African traditional system of communication, it is said to be the most effective channels that reach them and that planners and environmental risk message packagers suppose to observe norms and values existing in the various communities and that those living in risky areas suppose to be encouraged in planning and exciting environmental note programmes.

CHAPTER I

INTRODUCTION

1.1    Background of the Study

The effect of a bad environmental hazard on the health of an individual is not hidden. It could be seen through the poor quality of life especially now that there are frequent  outbreaks of diseases. One wonders whether our environment will be left to decay due to neglect. Nwabueze (2007:2) gave support to  this when he noted that the environment include the totality of activities, actions and situations that shape the existence of man or any organization in a given habitation.

Nowadays, the greatest challenge facing all nations is how to preserve the environment for the benefit of future generations. In most developing countries like Nigeria, there exist wide ranges of environmental problems which constitute environmental risk.

Moreover, the federal government through federal environmental protection agency (FEPA) and other related agencies is doing their best to check the situation. At the level, various state environmental protection agencies including non governmental organizations are trying their best towards the eradication environmental problems (Nwabueze 2004: 1-3). But despite all these efforts, environmental problems have continue to exist in the nation as it nothing is been done.

   Although, environmental problems are seen everywhere both in urban and rural areas, one has to agree with two communication development experts, Colin Frazer and Sonia Refrepoe Strada cited in Olubunmi (2003:21) who insisted that for every problem, there is a solution through communication, but Olubumi (supra) argues that any attempt to address all environmental problems consequently involve all human beings on earth; he further  indicated that the process cannot be possible without effective communication.

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THE RELEVANCE OF AFRICAN MEDIA SYSTEM IN COMMUNICATING ENVIRONMENTAL RISK IN NIGERIA (A STUDY UKELLE COMMUNITY INYALA LGA CROSS RIVER STATE). A RESEARCH PROJECT MATERIAL ON MASS COMMUNICATION