PUBLIC RELATIONS, AS A TOOL FOR ERADICATING CULTISM IN NIGERIAN TERTIARY INSTITUTIONS

PUBLIC RELATIONS, AS A TOOL FOR ERADICATING CULTISM IN NIGERIAN TERTIARY INSTITUTIONS

ABSTRACT

Evaluation is a prelude to strategic action. Strategies once identified must definitely be evaluated, so as to determine whether it is serving the required purpose.
However, this topic is based on “The use of public relation as a tool for eradicating cultism in Nigeria tertiary institutions; A case study of Institute of Management and Technology. I.M.T Enugu”
The main data-gathering instruments were questionnaire questions. Frequency and percentages were also utilized in the analysis of data. The major findings of the study were; Cultism activities are spreading like wild in all the institutions in the country. Immediate implantation of strategies has to be put in place to control the spread.
Government should assist school authority in fighting the war. Any identifies members should be expected from school with out concession. Cultism is a crime to man and. so should be avoided.

CHAPTER ONE

INTRODUCTION
1.1 BACKGROUND OF THE STUDY
The study is on public relations as a veritable tool for eradicating cultism in Nigeria tertiary institutions having the institute of management and technology, IMT, Enugu as a case study. To say how public relations could achieve this feat, examining its history becomes inevitable. This is justified in George Santayama’s quotation when he said, “those who cannot remember the past are doomed to repeat it”. As long as this study focuses on public relations as a tool for eradicating of secret cult in Nigerian tertiary institutions especially in IMT, it is then essential to examine the history of secret cult, their mode of operation, their aims and objectives, their method of recruitment and their names and headquarters in Nigeria. It is when all these facts about secret cult and public relations are being taken into consideration that solution to it could be recommended in IMT using public relations as its chief tool.
Public relations is as old as mankind. Public relations affect almost everyone who has a contact with other human beings. All of us, in one-way or the other practice or experience public relations daily.
In the ancient times, priests served as public relations advisers to their kings. They were experts in public opinion and persuasions. The kings consulted them before any major decision or important ceremonial events were under taken. Also the priests conducted literature, poems of praises and lamentations and edicts to govern the people.
Julius Caesar was a master of persuasive techniques, faced with an imminent battle; Caesar would rally public support through assorted publications and staged events. There were also the establishment of the daily newspaper called the “ACTA BIURINA” or daily record containing government decrees and other information.
The public relations in Nigeria has come a long way, its beginning has been linked with the Second World War.

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PUBLIC RELATIONS, AS A TOOL FOR ERADICATING CULTISM IN NIGERIAN TERTIARY INSTITUTIONS