A STUDY ON THE EFFECT OF SOCIAL NETWORKING SITES ON BANK EMPLOYEE PERFORMANCE (A CASE STUDY OF FIRST BANK BANK PLC)

A STUDY ON THE EFFECT OF SOCIAL NETWORKING SITES ON BANK EMPLOYEE PERFORMANCE (A CASE STUDY OF FIRST BANK BANK PLC)

ABSTRACT

The study provides an appraisal of the effect of social networking sites on bank employee performance. It elucidates on the concept of social networking and the significance of social media channels. The evolution of social media has led to the development of social networking sites which in recent times has attracted a large segment of the population.Consequently it constitute a channel for bank employees to access new and old customers.

TABLE OF CONTENTS

CHAPTER ONE

1.1     Background to the problem

1.2     Statement of the problem

1.3     Purpose of Study/Objectives

1.4     Research Question

1.5     Research Hypotheses

1.6     Significance of Study

 CHAPTER TWO-LITERATURE REVIEW

 CHAPTER THREE: RESEARCH METHODOLOGY

3.1     Scope of Study

3.2     Research Design

3.3     Sample Size

3.4     Sample technique

3.5     Data Collection techniques

3.6     Data Analysis Technique

3.7     Limitation of Study

3.8     Definition of Terms

CHAPTER FOUR:          DATA PRESENTATION, ANALYSIS AND

INTERPRETATION

 CHAPTER FIVE: SUMMARY, CONCLUSION AND RECOMMENDATION

          REFERENCES                                                                            

          Questionnaire               

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A STUDY ON THE EFFECT OF SOCIAL NETWORKING SITES ON BANK EMPLOYEE PERFORMANCE (A CASE STUDY OF FIRST BANK BANK PLC)